Thursday, April 28, 2011

Google get their Swag on!

This month we’re talking "local targeting" at Rocktime and it looks like we’re not the only ones. April sees the release of the Google Places Business Kit Catalogue! Google is offering free promotional materials for qualifying businesses, allowing business owners to order in a whole range of goodies, from window stickers to neon signs and fortune cookies to sugar packets; a variety of goods for a variety of business types.

The grand plan is that all of the free stuff is to be used by business owners to encourage their customers and clients to review them in Google Places. Unfortunately at the moment, it’s not quite so ‘local’ to us in the UK – currently only businesses in the US cities of Madison, Charlotte, Las Vegas, Portland and Austin are eligible, but hopefully time will tell if these Google goody bags spread in popularity! The Google Places Catalogue is just one of many indicators that Google is getting serious about Local Search!

If you’re interested in getting in on the action too, and want to know more about how Local Search can benefit you and your website then why not get in contact with the Flashlight Search Marketing Team at Rocktime and see how they can help you out.

Author: Alice Cheetham


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