Geek Video of the Month

Sharing with you a topical Geek Video, topical as relates to Wimbledon and ties in with our most popular blog subject Google.

For the past two weeks the American Pro tennis player Bethanie Mattek-Sands (AKA: Bee), often referred to as the Lady Gaga of Tennis thanks to her non traditional outfits on an off court, has been part of a select Google Explorer group of about 1K people who are testing Google Glass in the products pre-release format. To keep up to date with the project, follow Project Glass on Google+ or view some of their Google Glass introduction videos over at their YouTube Channel.

In summary 'Google Glass' or 'Google Glasses' is a voice activated device designed to be worn as a pair of spectacles. It can be used for activities you would normally use your phone for, for example: take pictures, reply to emails, check diary, view sat nav directions...

This video is a good example on how you can use Google Glass in your daily life.  Bee reports in the video: 

"Glass helps me stay organised, so I can stay focused on my tennis and what I need to do"

Personally I love the part in the video, when she is packing her bag and she has her packing list, right there in her eye line. Brilliant ! I would find this feature so useful when wrapping presents at Christmas time.

I Google so much, Glasses would be ideal for me, to find out about the things around me.

Bee will be reporting back to Google's Explorer team soon, giving her thoughts on usability and what things could be improved upon.   

So are you excited?  Can you see yourself embracing Google Glasses in the coming years? 

I certainly can. So Google if you are reading this, the answer is yes, I would love to be part of your #glassexplorers team, send me a pair!

Author: Sarah Griffiths

Geek Video of the Month

Jack (year 10 student) joined Rocktime last week on a two week work experience placement. He has mostly been working with the web developers as this is a career he is considering pursuing.

Rocktime's Search Marketing team tasked Jack with a quest to find this month's 'Geek Video of the Month'. Jack had to source three potential Geek videos and one would be chosen for this month's Geek Video of the Month. And here it is!

We are pleased to announce that Jack has been very successful. He interpreted the brief well, did some good research and was able to provide creative ideas. Jack's choice of Geek video is certainly worthy of being voted 'Geek Video of the Month'. It is truly awesome!

The Geek video was created by Microsoft in 2011 titled, "Productivity Future Vision" it has been very popular with over 4m views. The video looks at what technology will be like in 5 to 10 years time, focusing on how people will get things done at work, home and on the go. The video is six minutes long, but well worth the watch. Our favourite part is the on the go interactive smart phone booking of a charity concert.

As with all visionary projections it can stir up controversial comments but we think it is a good way to demonstrate how so many of the science and technology features in the video are already coming to life just 2 years later.

To find out more about the video we found a related article over at Computer World, titled:
"Why Microsoft's vision of the future will really happen".

Other videos sourced by Jack include:

A very recent (3 weeks) ago news of a Transparent Mobile Phone prototype developed in Taiwan and a trailer of the World's first and only 3D drawing pen the '3Doodler'. The video outlines how the 3D drawing technology works and sectors that may be interested in using the tool.

Potentially Jack may win Geek video of the month for April too.

Thanks so much Jack for providing such great content, it has been great working with you. If you continue with the blog you created, please do let us know about it over on Twitter @RocktimeSocial.

Author: Sarah Griffiths & Jack Williams

Tech Trends of 2012

Happy New Year readers, hope you all had a lovely Christmas break.

We thought to share with you some of the best posts we have spotted on the WWW about tech trends people expect to emerge in 2012, enjoy:

Five tech trends to watch in 2012 from Mashable

Five key marketing trends for 2012: Are you being served, from Econsultancy

Ten tech trends that will be big in 2012 from Pocket-lint

Tech trends for 2012 Video from Reuters TV

We will also be joining in conversations with the IEEE (the world’s largest technical professional association) Facebook page next week as they will be posting news from the CES (Consumer Electronics Show) and providing updates in the form of video interviews with IEEE experts about the top consumer electronics trends in 2012.

Our Technical Manager, Andy, also pointed out a few personal top items to keep an eye on;

• The increasing use of NFC as it becomes available in more mobile devices. This has many uses including sharing web addresses from posters or paying for items with a “wave” of your mobile.
• Glasses-free 3D TV which will be shown as CES.
• More mobile focused sites using frameworks such as JQuery Mobile, Kendo UI Mobile and responsive design.
• 4G mobile network

If you have spotted any further posts on technical trends that you would like to share with us, feel free to leave a comment below.

In summary: 2012 seeks to be a rather exciting year with more emphasis on sophistication on the tools we currently use. The Rocktime team are most excited about mobile-social opportunities for our clients, as well as increasing collaborations with niche communities and gaining access to a whole lot of channel data.

Integrated Digital Marketing campaigns with a targeted focus is a must to achieve true ROI. As a team, along with sharing updates on our activities, we are looking forward to sharing further insights with you on further technical trends, devise use, channel strategies and ROI this year, watch this space.


Author: Sarah Griffiths

Geek Video of the Month

We really enjoyed the graphics on this video, which outlines the 15 'snack bite facts and conclusions' to know about the future of the Internet in 2015. The video is from research conducted by NeoLabs, find out more about them here.

Two snippets we particularly like include:

• Mobile-only Internet population will grow 56-fold, up to 788 million by the end of 2015
• The TV experience will be more personal and social but less familiar

Sharing the video with you. Enjoy!


Author: Alice Cheetham