Facebook, as of February 2011, officially allowed the use of iFrames; allowing users to build fully customised facebook pages for their custom page tabs.
An iFrame is a section within a web page that can display another web page. This will allow for externally hosted web applications such as shops, forums, booking forms and more to be included on a Facebook Page.
iFrames allow for more flexibility in pages compared to the FBML (Facebook mark up language) which is now being depreciated; old pages using the FBML will still function however all new pages will have to be created using an iFrame.
FBML was developed to enable users to build Facebook apps that integrated into a user's Facebook. Currently, Facebook app uses iFrames to integrate website content into your Facebook page. It can do whatever a normal webpage can do.
The key advantages of using iFrames include:
- Traffic driven directly through Facebook
- The use of Analytics software
- The use of CSS and your own code, allowing for full brand integration and increased functionality
- embed video
The Flashlight team will be promoting our integration of our Competition Module with Facebook, so if you have this module, then they may be in touch soon to enquire about an update.
Author: Craig Sherlock