Tuesday, October 12, 2010

Social Media and Mobile Platform

MePlease has announced the launch of its social media and mobile platform, which enables businesses to connect with customers on their mobile, along with offering very easy social media sharing. This integrated social media and mobile platform, will help transform relationships between businesses and customers via social media & mobile marketing.

We are very excited indeed !!

Last week we heard (via: New Media Age) that MePlease had partnered with Pizza Express to help power the voting of their recent “Create Your Pizza Challenge”. If you happen to visit a Pizza Express Restaurant between 18th October to November 14th, you may note an on table display to vote for one of five pizza finalists. People participating will also have the option to post their opinion directly to Facebook, to further encourage viral spread for the brand.

Why not pop into a Pizza Express next week and try it out, alternatively view this video for a demonstration on how Me Please works in situ.

MePlease In Action at PizzaExpress from MePlease on Vimeo.

Although MePlease is similar to sites such as FourSquare (which we blogged about back in June), the difference about MePlease is, that it's largely powered by SMS, so it will work on any phone (ie; not just smart phones), suiting both National brands and small businesses.

MePlease is such a great idea !! Secretly wish it was ours...

The mobile platform provides business to customer engagement via voting, competitions, generate customer feedback and will also encourage customer acquisition, retention and most importantly drive footfall. A number of high street names have already signed up, and as we consider letting our clients know about this portal, we are keeping up to date with the Me Please news over at their blog:

The only critique we would give is the name ‘me please’ as you can imagine a lot of people saying this in social media (which will appear in search engines). “can you review this site for me please”, “can you look at this link for me please” etc...However after writing that, although Search Engine Optimisation (SEO) would help if you had heard about the brand and wanted to be part of it, SEO wouldn’t be as relevant as the activity would be virally spread.

Interesting stuff....

If you want to discuss more about mobile marketing and social media strategies and how they could fit with your business, feel free to call the Rocktime Flashlight team, so they can then view your integrated approach potential.

Author: Sarah Griffiths 


Rocktime Digital Agency said...

News in @MePlease got back to us via Twitter with this tweet:

@SarahGriffiths @rocktimesocial Thanks SO much for the great blog post, we love it! we'll keep you in the loop w/ our next story.. :-)

We are looking forward to finding out more.

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